Smarter Packaging Event FibreForm 2014

Home

Smarter Packaging Event FibreForm 2014

March 11–12, Copenhagen

Thank you for attending our Smarter Packaging Event in Copenhagen on March 11 and 12, 2014. We hope you found the programme interesting and enjoyed the social activities.

BillerudKorsnäs’ ambition with our Smarter Packaging Events is to create a forum for our customers and contacts for knowledge sharing and networking. We plan to hold these seminars on a regular basis in all our business regions and we look forward to seeing you at our next seminar in Europe or anywhere else in the world.

We would also like to thank you for taking the time to fill in the evaluation form. All feedback from you helps us to develop and improve the framework and content of our seminars to meet your expectations even better. For more details about the results of the evaluation, please refer to the short summary posted in the Evaluation section.

You will also find a complete set of all the presentations from the seminar as well as an updated participant list and a small image gallery (will be published shortly).

We look forward to seeing you again.
BillerudKorsnäs Smarter Packaging Team

.

.

In partnership with:

     

Supported by:

  

  

 

Evalutations

How to improve our future Smarter Packaging seminars?

Thank you for taking the time to give us your feedback. In total 29 forms were handed in and we have summarised the major findings.

In general the feedback is very positive, with high scores given to the evaluation of the seminar including presentations, the practical arrangements and the social activities. There were a few requests to have the exhibition stands in connection to the seminar location for future seminars and also more time for networking and build relationships.

Some suggestions for topics for future seminars include

  • More “on the go eating” influence on packaging sizes and design
  • More information on FibreForm, samples and trade references
  • More practical insight to BillerudKorsnäs products
  • More about printing and decoration and its meaning for packaging
  • More from a brandowner perspective

The content of the evaluation forms will be carefully evaluated and all the items listed above will be considered for seminar planning going forward.

Thank you for sharing your views with us. It is highly appreciated.

 

Presentations

 

Tuesday, March 11
11.30-13.00 Registration
12.00–13.00 Lunch
13.00

Welcome

 

Challenging conventional packaging
Per Lindberg, CEO, BillerudKorsnäs

 

Shape up your packaging
Armin van Overbeek, Business Segment Director Consumer Laminates BillerudKorsnäs

 

Next generation snacks
David Jago, Director of Innovation & Insight, Mintel Group Ltd

 

Smarter packaging experience
Ronny Gimbe, Business Development Manager, Flextrus and
Reinhard Ruhland, Director Innovation Center, Multivac

15.00–15.30

Coffee break and networking

15.30

FreeForm Pack – An innovative new packaging concept
Kasper Skuthälla, CEO, FibreForm Packaging

  Turn your customers into fans
Soulaima Gourani, Author, Lecturer/Speaker and Innovator.
Article
17.00
End of the day

19.00

Drinks and dinner

Wednesday, March 12
  Morning Session 
08.30                                       Consumer insight for successful packaging
Jon Haag, Corporate Innovations Manager, BillerudKorsnäs
 

The future of FMCG retail packaging
Andrew Revel, Commercial Manager, Faraday

 

Smarter packaging experience
Liselotte Tingvall, CEO, NINE

 

BillerudKorsnäs environmental credentials
Bengt Brunberg, Manager Sustainability, BillerudKorsnäs

10.30-11.15

Coffee break and networking

11.15

Neuropackaging – The next level of customer
engagement and the role of packaging
Frank Rehme, Founder and CEO of gmvteam

 

Panel debate: The future of Smarter Packaging
Jon Haag, Frank Rehme, Andrew Revel

 

 Closing comments

12.45

 Lunch and departure

Moderators: Annica Rasch, Business Development Manager Formable and Richard Odén, End-User Manger, BillerudKorsnäs
Dress code: Business casual

Pictures

 


 

 

 

 


Last updated: 2014-01-23