Profitable growth by creating customer value

A long-term competitive asset and product portfolio is crucial for continued profitable growth. We are constantly working to improve our offering and increase the competitiveness of our customers.

  • Focus our offering where we can maximise both customer value and profitability We have leading positions largely in premium segments, which is ideal from a customer value and profitability perspective. By increasing our understanding of our customers’ needs and collaborate, we can develop the niche products that maintain and strengthen our market positions. Read more.
  • Better product mix and greater production capacity Our new board machine at Gruvön is an important part of the plan for profitable growth, not only through the substantial increase in production capacity, but also by an improved product mix with a higher proportion of premium grades and an increased flexibility. We constantly review opportunities for capacity increases and optimisation of the production structure.