Pure DecorX is our new extension of the Pure Liner range – a strong, 3-ply coated white top kraftliner with outstanding printing properties, with a smooth coated surface suited for both pre-and postprint applications. Made of 100% primary fibres, it is a climate-smart choice – and it is backed up by our BoxLab expertise for packaging optimization and lightweighting opportunities.
The fibre mix and the multi-layered construction gives Pure DecorX the strength and stiffness needed to reduce washboarding. The light coating give our liner a smooth surface that ensures high colour fidelity and quality image reproduction. It is a perfect fit for applications such as displays, shelf-ready packaging, premium consumer goods, and fruit & vegetables – it complies with the highest food safety standards.
Pure DecorX – Appearance and strength
• Fruit & Vegetables
• Processed & Fresh food
• Consumer Electronics
Strong enough to lightweight
Strong primary fibres provide a great lightweighting opportunity for moving products all over the world. Save material costs on every produced unit. With leaner packaging you can also reduce your transport costs and lower your environmental impact. Superior strength and material consistency ensure reliability in production and outstanding runability speed.
Fighting climate change
The Dow Jones Sustainability Index has awarded BillerudKorsnäs the title of "the world’s most sustainable packaging company”. We work under the Swedish Forestry Act and all our primary fibres come from responsibly managed forests. Companies such as ours play a vital role in the recycled paper market – without the addition of primary fibres the market would run out of recycled paper in a few months.