• 2021

Watch the film to hear former PIDA contestants.

Awaken the senses! That’s the brief for PIDA 2021, the Packaging Impact Design Award that engages hundreds of design students every year. The exciting challenge for 2021 was to create a packaging concept that speaks to sight, hearing, touch, smell, and taste. What do former contestants think about the brief and how do they see their PIDA experience? Watch the film.