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  • 2019

Layers and Care

Pida France Germany

WINNER Highest Level of Innovation

Alexie Rossato
Robin Rousselle
Charlène Raymond

IUT of Reims

The Jury's motivation:
Innovative and sustainable, these contestants have created a brand-new experience in the use of a cosmetic product. The idea of the packaging becoming the product is really strong and interesting. The result is minimalist, simple, and creates a new gesture to take care of your skin. And this is definitely what we expect from packaging in the years to come. The choice of material and the graphic design are reflecting the simplicity and the sustainability of this innovation.